Chicory root enhances status as dietary fiber officially recognized by the FDA in the United States


…New category inclusion by US Food and Drug Administration not only benefits products such as PURICA Fiberlicious but shows growing strength of natural health foods in North America

DUNCAN, B.C. (Thursday, June 21st, 2018) – The latest food and nutrition labeling regulations in the United States recognize Chicory Root – the key source ingredient in PURICA Fiberlicious – on the newly–released list of approved dietary fibers. The consolidation of Chicory Root on the official list of dietary fibers was formalized and announced by the U.S. Food and Drug Administration this past week after an extensive period of review of non–digestible carbohydrates by its Nutrition Science Review Committee.

The FDA Nutrition Science Review Committee found the chicory root fibers inulin and oligofructose, which are natural non–digestible carbohydrates derived from chicory root, to be associated with demonstrated health benefits. Inulin and oligofructose are now seen to comply with the dietary fiber definition contained in the new nutrition labeling regulations.

Inulin (and oligofructose) is found in PURICA Fiberlicious, a delicious fiber supplement that aids digestion and absorption of nutrients, assists in proper bowel function and lowers cholesterol. It has been Health Canada–approved since March 3, 2006 (Canada Health Products and Food Branch). A wide range of stated health benefits have also been cited by the Canada Food Inspection Agency since 2012, including being a rich source of fiber to maintain a healthy digestive system and overall good health, stimulation of healthy bacteria and relief of constipation or irregularity.

“This is not only a good boost for PURICA Fiberlicious when it comes to consumer education and product standards, it demonstrates the growing credibility of whole foods and plant–based natural health food products in the mainstream,” said Jason Watkin, Co-Founder, CEO and Chief Formulator for PURICA. “The natural health industry and the science behind it have come such a long way over the past 20 years and this is another example of precisely that.”

The oligosaccharide that is found in PURICA Fiberlicious promotes good colon health by supporting the growth of friendly and healthy intestinal bacteria. Inulin works by moving through the digestive system before being metabolized by bacteria in the colon.

Among the other health benefits of PURICA Fiberlicious – which works as a prebiotic to increase and modulate intestinal microflora – is that it stabilizes blood sugar levels and is safe for use by diabetics. Fiberlicious improves immunity and energy and is excellent for appetite suppression and hence weight control.

“Gut health has been one of the most studied aspects of overall health in recent years and it is good to see more people being exposed to the natural health benefits of extracts such as the Chicory Root fiber found in PURICA Fiberlicious,” said Tawnya Ritco, a Registered Holistic Nutritionist serving as Director of Education for PURICA. “Increased recognition by Health Canada here and by the FDA in the United States will only help more people gain access to natural solutions for digestive health and that’s certainly good news.”

For more information on PURICA Fiberlicious or other PURICA natural health foods and supplements for people, visit or go straight to Media, general practitioners and clients are also invited to follow PURICA on Twitter at and on Facebook at


About PURICA: A Canadian-owned and operated natural health food company based in Duncan, B.C., PURICA empowers people with the finest whole food products, supplements and lifestyle solutions. It features a dynamic roster of products such as Recovery, medicinal mushrooms and super foods and also serves as a leader in health products for horses and small animals. @puricawellness

About PURICA Fiberlicious: A delicious fiber supplement that aids digestion and absorption of nutrients, assists proper bowel function and lowers cholesterol. Extracted from the root of the chicory plant, this fine white dietary fiber is completely natural and easy to use. A chicory root extract, Fiberlicious® is 100% pure inulin. This oligosaccharide supports the growth of friendly and healthy intestinal bacterial therefore promoting good colon health. Inulin tumbles through the digestive system, landing in the colon where it is metabolized by bacteria. It is in essence a prebiotic, responsible for increasing colonic bifidobacterial populations and modulating intestinal microflora.


CONTACT: Rod Sidoroff, Vice-President of Business Development 1 (877) 746-9397

6157 Scott Road • Duncan, BC V9L 6Y8 • Canada
Toll Free Phone : 1.877.746.9397   Toll Free Fax : 1.866.746.3966

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